"Tradition-rich beer tent dares to take the step towards a digital reservation system"
Customer's request:

Since 2017 we have been supporting the Marstall Festzelt and its hosts - the Able family - in the reservation process for the annual Oktoberfest. The wish of the family was to map the complete reservation process digitally in order to make it more efficient and faster.

Technical solution:

Due to the long tradition of the marquee, a lot of information and data records from the past were available, which unfortunately did not have a uniform structure. As a result, the harmonisation of data during import was of particular importance. Thanks to the extremely high-performance import interface of the AirLST system, all past data could be migrated in a structured manner.

The payment process plays a central role in the reservation process. Only after payment has been received is a reservation finally confirmed and thus effective. Traditionally, the payment process is based on a classic bank transfer, which can result in a delay of several days between the reservation request and the reservation confirmation. In order to accelerate this process and, above all, to offer foreign guests a fast and convenient reservation option, credit card payments were introduced as a payment option.

Another novelty was the introduction of a digital table plan in the reservation process. This allows the guest to see exactly where the table to be booked is located in the tent. Individual placement requests could thus be perfectly taken into account.

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